Category: Artist Development Programs
Providing resources and information about programs that support the development and growth of emerging music artists.
Solana Tii Marks One Million Spotify Streams for ‘Okunkun’ as Her Yorupop Journey Gathers Momentum
For weeks, Solana Tii has been doing something deceptively simple: showing up for her music. Across a steady stream of videos and social posts, the Nigerian artist has continued introducing audiences to her sound, performing it, explaining it and repeatedly carrying the language of Yorupop into public view. Now, according to the singer, that persistence…
BNXN Returns With Still In Charge, A Six-Track EP Featuring Asake and FOLA
After a run of major releases and collaborations, BNXN opens another chapter with Still In Charge, a six-track EP that sees the Grammy-nominated Nigerian Afrofusion artist embrace a more energetic, carefree side of his sound. Released via EMPIRE, the project follows his No. 1 sophomore album, CAPTAIN. It brings together previously released records with new…
Custodian Gems: BLNDE Leads a New Edition About the Work of Becoming
Discovery culture has developed a strange obsession with being first. With Custodian Gems, we find the artist before everyone else. Catch the song before it moves. Name the next star before consensus arrives. But discovery becomes far more useful when it stops behaving like prophecy. The more interesting question begins after an artist has our…
Spotify’s Surround Sound Turns Back the Clock on Tems, Runtown and Two Enduring Nigerian Catalogues
Six years after For Broken Ears and a decade after “Mad Over You”, Spotify ’s Lagos showcase asks a bigger question: what keeps older Nigerian records culturally alive? There are songs you remember, and then there are songs that remember you. Runtown’s “Mad Over You” belongs to the second category. For many listeners, the 2016…
Nairobi ’s R&B Scene Is Building Its Own Path to the Global Market
Nairobi’s R&B scene for years has had the talent but lacked the structures needed to move artists from local discovery to sustainable international careers. That gap pushed people such as Faiza Hersi to build those structures from the ground up. Her work began with Nairobi R&B, an event platform that emerged in 2019 when R&B…
Davido, Dangote, and the New Grammar of Afrobeats Influence
Davido did not go to Times Square to sing. He went to stand beside a billionaire, beneath a message that had nothing to do with music: “Made in Nigeria. Built for the World.” No stage. No setlist. No crowd chanting his name. Just a Nasdaq billboard, a refinery IPO, and two Nigerian men who have…
In Malawi, Tiwa Savage Saw Survivors Building What Comes Next
Tiwa Savage arrived in Malawi expecting to cry. She had prepared herself for it. As she later recalled, she had even packed extra tissues because she expected the stories of women and girls who had experienced violence to overwhelm her. Instead, after spending four days meeting survivors, activists, students, creatives, government officials and representatives of…
Beyond the Anglophone Lens: MAMA AFRICA 26 Builds a Meeting Point for Lusophone African Culture in Lisbon
Across cinema, music, literature, fashion, food and art, the second edition of MAMA AFRICA offered something more consequential than another European celebration of “African culture”: a meeting point shaped around Africa’s Portuguese-speaking cultural worlds and the diasporic city they have helped build. African culture has never spoken in one language. Yet as African music and…
When Ayra Starr Met Zohran Mamdani, Two African Journeys Converged in New York
Nigerian pop star Ayra Starr linked up with New York City Mayor Zohran Mamdani, bringing together two young public figures whose careers occupy entirely different worlds but whose trajectories contain an intriguing point of convergence. One became a global Nigerian pop star. The other became New York City’s first African-born, Muslim and South Asian mayor….
From the Townships to FNB Stadium: Amapiano Builds Its Own Stadium Economy
It would be easy to describe the moment simply as another milestone in Amapiano’s extraordinary rise, but filling FNB Stadium tells us that Amapiano is popular. As Kabza De Small and DJ Maphorisa prepare to bring Scorpion Kings Live to more than 70,000 people at Johannesburg’s FNB Stadium, Amapiano’s journey is becoming about more than…